Discover 10 game-changing strategies to boost your customer acquisition efforts in 2023. From personalization to leveraging influencer marketing, these tactics will help you stay ahead of the competition and drive sustainable growth for your business in an ever-evolving digital landscape.
Category: Lead Generation
Marketing Attribution – The Secret Weapon of Breakout Brands
Since internet-based marketing attribution became established in 1995, it has been the preserve of large companies with full-sized marketing and data analytics teams but even then it has been under-exploited. However, the times are changing. What Is Marketing Attribution? While Wikipedia defines (marketing) attribution as ‘…a set of user actions…
How to write construction case studies that drive business
Construction case studies play an important role for any construction business. A good case study ticks many boxes; they can reassure a potential client that you have done similar work and in turn drive leads to your business. Case studies are a great opportunity to position your brand as…