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Category: Content Marketing

Hear OS, Google and us at GeoBusiness 22

Is geospatial data key to progress? You can ask OS and Google at our GEO Business 22 panel discussion on May 19. Is geospatial data the golden thread that runs through how we’ll solve the biggest social, economic and ecological challenges we face?  Hear first-hand…

Published 25 April 2022By Jane Franklin
Categorised as Content Marketing, Data And Tech, Marketing StrategyTagged events, GEObiz, GEObiz22, GEOBusiness22, geospatial marketing, networking

How to write construction case studies that drive business

Construction case studies play an important role for any construction business.  A good case study ticks many boxes; they can reassure a potential client that you have done similar work and in turn drive leads to your business.   Case studies are a great opportunity…

Published 11 February 2022By Sarah Green
Categorised as Content Marketing, Lead Generation, Marketing StrategyTagged built environment, construction

Why Newsletters Need to Die a Violent Death

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Insert clickbait subhead here (sic) You know that blogpost format: “X is dead! Kill X!’? Your blood runs cold. It suckers you in and then the piece goes: “Oh ok, only bad X is dead. X is ok really, in fact it’s what we do…

Published 8 July 2021By Jane Franklin
Categorised as Content MarketingTagged Newsletters

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Difference Engine is a marketing and business growth agency working across the UK. Our lead generation services help progressive B2B and B2C businesses build sales & marketing funnels that drive growth. We’re on a mission to save good people from bad marketing.

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