What the FUD is going on? FUD stands for fear, uncertainty and doubt – a classic marketing acronym. And with all the hype surrounding AI, there’s a lot of it about. I took a look recently at the growth mechanics that are working for marketers today. But I found minimal…
Blog
7 B2B Growth Mechanics That Deliver
What are the marketing trends B2B and B2G organisations should be focused on? The dizzying hype around AI in marketing isn’t slowing down yet and it’s not just hallucinations making it hard to get to the truth. So we’ve done the homework to find out what is really happening. And…
Introducing The Geospatial Golden Thread – Our New Ebook
Location data helps us map and understand the world. It helps with global challenges like climate change and inequality. And it’s key to solving complex business issues and meeting consumer needs. But we are only at the very start of exploring the possibilities this represents. So what are the trends…