If, like us, you have no time for obfuscation and love a spot of verbal profanation, this will be right up your alley. We effin’ love funnels and swearing, and so does Mark Ritson. So we enjoyed his recent webinar on the all-time top ten examples of marketing bullsh*t. Spoiler…
Category: Brand Strategy
Three Surprising Things That Make Your Marketing Fail
We talked to digital transformation specialist, Simon Swan, about his lightbulb moments and he shared with us why he thinks your marketing will fail. The three things are: 1. Ego is getting in the way. 2. The marketing strategy is disconnected from the rest of the organisation. 3. There simply…
Which #BristolTechFest Events Should I Go To?
With more than 40 events to choose from during Bristol Technology Festival, how on earth do you work out which to go to? Fear not. We’ve done some thinking for you. Here’s the F&G pick of the festival. One event per day that will give you a great flavour of…