Author: Sarah Green
-
Who Is Doing a Good Job of B2B Marketing? Four Brands to Learn From
We Are on a Mission After visiting the Technology For Marketing event at Olympia with Sarah B in London earlier this month, I came out thinking how overwhelming it all was. So many companies selling similar services and products side by side, all trying to get their buyers’ attention. It was a veritable bun fight…
-
How Do You Know When You’re Ready to Hire a Marketing Agency? 8 Symptoms
It can be tricky. Growing pains. In the early days, you split the marketing jobs between the founders and got fantastic results. But now you are no longer a startup…. According to the ScaleUp Institute, http://www.scaleupinstitute.org.uk a ‘scaleup’ is an enterprise with average annual growth in employees or turnover greater than 20 per cent per…