Starting with competitive benchmarking, we work with the marketing and communications team to define the organic community strategy. We have extensive experience of managing social media communities for B2C and B2B brands, driving engagement and follower growth over the long term to help referrals for new business leads and reduce customer churn by adding a seamless customer service face via preplanned query triaging.
In addition to day-to-day community management, we also have in-depth experience of managing the social media interactions associations with crisis situations working in tandem with corporate and financial communications teams.
- A complete service to manage multiple social media communities and provide a consistent user experience.
- Transparent publishing preparation, with approval flow through community management systems e.g. Hootsuite.
- Always-on moderation support for a responsive customer service experience and crisis escalation.